I couldn't agree more. Corporations are abusing the "Green" label and, as usual, the idiotic consumer doesn't actually try to determine if it's really green. They just buy it, as the label makes them think they are doing their part.
That being said, it isn't terrible that the awarness level has been raised and some real change has a chance of happening over the next decade. It took us a while to become voracius consumers. It will take us a while to drop back to reasonable consumers, if we actually do.
Chris
· 8 months ago
Insightful post.. Thanks.
Enrique S
· 8 months ago
I find most of the greening of companies to be disingenuous. They prey on people who seek a magic pill to save the environment. The worst are the eco-friendly plastic water bottles, and the green Johnson & Johnson factory. Reducing our consumption is the real key to saving the planet.
Mr. ToughMoneyLove
· 8 months ago
I would take it one step further: Just ignore Earth Day altogether. It's pointless and a waste of resources unto itself.
Curmudgeon
· 8 months ago
No argument here, Steve, but at this early stage in our focus on living in harmony with the world around us (as opposed to preserving what is already an artificial nature), hype is not necessarily a bad thing. Remember the Gartner curves of technology adoption - hype, disillusionment, then real and productive use.
Early Retirement Extreme
· 8 months ago
Wanna buy a glossy simple living magazine with ads for the gadgets that make your life simpler? ;-P
It's the same consumer think applied to the frugal sector. I suggest turning it around and applying frugal think to the consumer sector. I'm sneakily trying to sell this idea based on early retirement, in fact this is the main reason why I started the blog --- 90% of people don't care or don't understand abstract concepts like depletion and ecological forcing, .... but maybe I should be more direct? Maybe there's a better way.
All Comments
That being said, it isn't terrible that the awarness level has been raised and some real change has a chance of happening over the next decade. It took us a while to become voracius consumers. It will take us a while to drop back to reasonable consumers, if we actually do.
It's the same consumer think applied to the frugal sector. I suggest turning it around and applying frugal think to the consumer sector. I'm sneakily trying to sell this idea based on early retirement, in fact this is the main reason why I started the blog --- 90% of people don't care or don't understand abstract concepts like depletion and ecological forcing, .... but maybe I should be more direct? Maybe there's a better way.