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Give it time. Too many people think things come over night and when they wake up in the morning without what they wanted, they give up.
Persistence even when the going gets tough is an absolute necessity.
If you have no good ideas, the ask someone else to make them. Or look online for business ideas. Go to a McDonald's and order something and think, how could I have made that better? It's tough, it isn't easy. We live in the 21st century where everyone is instantly connected to one another. So if you think that all the ideas have been thought of, your not entirely correct. As many have, but that doesn't matter because look at all the fast food joints. Burger King, McDonald's, Wendy's all serve generally the same thing. But each is a little different from the other and thats what sets it apart.
Look for those little differences and think how you can set yourself apart from anyone else because those are the things people will remember from you.
IMO :).
The guide only spent a few pages on the topic of ideas before moving on to character development, plot, etc. I've concluded that it's not necessarily coming up with a good idea that's important, but how well the idea is implemented. Also, many of the most successful entrepreneurs didn't make it big the first time; they tried several different things and finally succeeded with one. Of course, it all takes money and risk...
I will disagree with your final phrase. Money and risk don't have to be involved as usually the risk is associated with the money and if you find out a way to create a business without spending money (consultation, and yes it's not common but businesses without any investments do exist).
My first website was on a free host so I paid absolutly nothing, yet I still made money on it and it was at no risk to me.